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Microsoft Dataverse Integration: Connecting Business Central and Salesforce

System integration is essential for cross-platform cooperation and operational effectiveness in the dynamic commercial technology landscape. Microsoft continuously leads the development of tools to streamline corporate processes as a leader in enterprise solutions. This blog post examines the synergies that result from combining Dynamics 365 Business Central and Salesforce with Microsoft Dataverse, emphasizing their integration.

Is Microsoft Dataverse a New Technology?

Does the above sound familiar?

That’s because Dataverse is not a new concept. Previously known as the Microsoft Common Data Service (CDS), it has undergone evolution.

In case you missed it, the Microsoft Common Data Service changed its name to Dataverse to improve accessibility and reach a wider audience.

Initially referred to as Microsoft Dataflex for a brief period, the final name, Microsoft Dataverse, was chosen as part of a strategic push for the Power Platform within Microsoft Teams.

What has changed between the CDS and Microsoft Dataverse?

Interestingly, not much has changed aside from the name. While some terminology in Microsoft Dataverse has been updated, the renaming process is an ongoing effort. References to the CDS still persist within the Microsoft Power Platform.

If we trace the roots of the Common Data Model, it’s apparent that this is far from being a new development. CDS, now known as Dataverse, represents the evolved version of the engine that once powered Microsoft CRM. Over time, this engine has evolved into a critical component of the Microsoft Power Platform.

What Microsoft Dataverse Entails:

Microsoft Dataverse, a system hosted in the cloud, is designed for the storage and administration of data originating from a range of corporate applications. This system is situated within the extensive framework of the Microsoft Power Platform.

Microsoft Dataverse is a powerful data platform that provides a unified and scalable data storage solution for various Microsoft Power Platform applications.

Here are key pointers highlighting the key attributes of Microsoft Dataverse:

Key Attributes of Microsoft Dataverse:

microsoft dynamics 365 solutions

  • Unified Data Model: Dataverse employs a standardized data model, simplifying the inclusion of data from various applications and sources. This standardization streamlines the management, analysis, and integration of data across diverse applications and deployments.
  • AI and Analytics Capabilities: The integration with AI Builder and Power BI enhances Dataverse, providing robust analytics and AI capabilities. This assists businesses in extracting valuable insights from their data.
  • Integration with Microsoft Offerings: Connecting Microsoft Dataverse with Power Apps, Power Automate, Dynamics 365, and Power Virtual Agents is a seamless process. This facilitates data sharing and expedites application development within the Microsoft ecosystem.
  • Security and Compliance: Dataverse incorporates stringent security measures, including comprehensive access controls and audit trails, ensuring data protection. It adheres to various international standards and is particularly suitable for organizations handling sensitive data.
  • Customization and Extensibility: Users can modify and expand data models by introducing unique fields, relationships, and entities.
  • User-Friendly Interface: Dataverse is designed for users of all proficiency levels. Users can effectively manage data and create business logic with a familiar interface, utilizing a graphical interface in Microsoft products.
  • Diverse Data Types: Supporting an extensive range of data types, from intricate files to images, Dataverse proves versatile for diverse business requirements.

Salesforce Integration

Salesforce, aids businesses in handling sales, marketing, and customer interactions. Integration with Dynamics 365 Business Central and Microsoft Dataverse creates a potent synergy, streamlining procedures for enhanced customer relationship management.

Key Points of Salesforce Integration

  • 360-Degree Customer View: Integrating Salesforce with Microsoft Dataverse allows for a comprehensive 360-degree view of customer interactions.
  • Seamless Lead-to-Cash Process: The integration facilitates a seamless lead-to-cash process by connecting sales and financial data.
  • Efficient Collaboration: Integration fosters efficient collaboration between sales and other departments by ensuring that customer data is synchronized across platforms. As a result, consumer engagement strategies become more unified and cooperative.

Key Takeaways

Microsoft Dataverse stands out as a dynamic and robust platform, leveraging a powerful relational database system to propel business processes forward. It introduces standard and virtual tables that facilitate the seamless integration of external data sources, delivering a comprehensive document management solution.

The key features encompass:

Business Rules and Processes:

Dataverse empowers the creation of custom applications, streamlining business processes through its efficient relational database for optimal data management.

Limited Connectivity to Non-Microsoft Systems:

Dataverse primarily focuses on integrating with Microsoft products, resulting in limited connectivity to non-Microsoft systems. Efforts may be required for integration with non-Microsoft systems.

Search and Data Analysis:

The Dataverse Web API facilitates advanced data analytics, offering features such as proximity search, various search modes, and the ability to handle common data types.

Integration Capabilities within the Microsoft Framework:

Leveraging connectors and API requests, Dataverse seamlessly integrates with customer engagement apps and other enterprise applications, supporting digital transformation. While standard setups ensure smooth integration, customized setups may necessitate additional development expertise.

Security and Capacity:

Dataverse provides granular data control, ensuring a high level of protection. Capacity limits and monthly credits are user plan-dependent, with options for capacity add-ons.

Developer Support:

Dataverse accommodates both professional and citizen developers, offering custom connectors, low-code app development options, and easily configurable integration features.

Enterprise Focus:

Supporting enterprise data models and analysis, Dataverse caters to the needs of enterprise data analysts and business functions.

Flexible Management and Backup Options:

Dataverse facilitates manual backups for sandbox environments and grants control over API and connector operations on an individual basis.


The merging of Microsoft Dataverse with Microsoft Dynamics 365 Business Central and Salesforce signifies a noteworthy advancement in attaining smooth data connectivity and refining business processes. By dismantling data silos and promoting cooperation among diverse applications, companies can unleash the complete capabilities of their enterprise solutions.

Microsoft Dynamics 365 Business Central Integration not only improves operational effectiveness but also enables businesses to provide an exceptional customer experience, fostering enduring success in the highly competitive business environment of today. Harnessing Dynamics 365 solutions can notably amplify the productivity of your organization.

As Microsoft persists in pioneering innovations and broadening its ecosystem, the incorporation of Dataverse with pivotal solutions such as Business Central and Salesforce is positioned to have a pivotal impact on shaping the future of enterprise technology.

Happy Reading!